Experience Concept · Hospitality · Spatial Intelligence

SPORTCITY

From gym to social club.

SportCity experience concept board with lounge, bar and material palette
SportCity Experience — flow, routing and material palette01
Year
2025
Discipline

Liminal State®

Experience

Status
Concept study

The observation

People don’t only come to train. They stay for the experience.

More than a gym: a social energy hub where training, recovery and community share one room.

Routing, light and material turn the floor plan into hospitality — a central experience zone, a lounge that works as recovery, and a bar as the heart of the space.

Palette: black steel, dark and walnut wood, cognac leather, deep green, soft beige, brass.

Train → Stay

SportCity entrance concept board
Entrance study02